5 Reasons to Invest in Residential Real Estate in the Central VA and Coastal Markets
Virginia is more than just for lovers — it’s for investors, too. The Central Virginia and Coastal regions are becoming increasingly attractive for residential real estate investment, offering a blend of stability, growth potential, and lifestyle appeal that’s hard to match. At Oakmont Property Management, we specialize in helping investors take full advantage of opportunities in the Richmond metro, Hampton Roads, Lynchburg, and Charlottesville markets.
Here are five compelling reasons why you should consider planting your real estate flag right here in the heart of the Commonwealth.
1. High Demand for Rentals
Central and Coastal Virginia are home to a diverse population of renters: students, military families, young professionals, and retirees. Markets like Richmond and Charlottesville benefit from major universities and health systems, while Hampton Roads thrives thanks to its military presence and shipbuilding industries.
Richmond: Over 44% of households are renter-occupied (U.S. Census).
https://www.census.gov/quickfacts/fact/table/richmondcityvirginiacounty/POP010220Charlottesville: UVA enrolls over 20,000 students with limited on-campus housing.
https://www.bestplaces.net/colleges/virginia/university_of_virginia_main_campusHampton Roads: Hosts Naval Station Norfolk and multiple other military installations.
https://www.military.com/base-guide/naval-station-norfolkLynchburg: Liberty University is one of the largest private universities in the U.S.
https://www.liberty.edu/aboutliberty/
This strong, steady demand translates into lower vacancy rates and consistent rental income for property owners.
2. Affordable Entry Points with Solid Returns
Compared to larger East Coast metros, properties in Richmond, Lynchburg, and surrounding areas remain relatively affordable. Investors can enter the market without the massive upfront capital required in places like D.C. or Northern Virginia — all while enjoying strong rental yields.
Richmond: Median home price is around $325,000, with 3-bedroom rentals averaging over $1,800/month.
https://www.zillow.com/home-values/39860/richmond-va/Lynchburg: Median home price sits around $230,000, with average rents near $1,400/month.
https://www.redfin.com/city/12372/VA/Lynchburg/housing-marketNorfolk/Virginia Beach: Homes average $310,000–$340,000, with rents often exceeding $1,700.
https://www.zillow.com/home-values/
The combination of modest home prices and growing rents makes these areas ideal for both cash flow and long-term appreciation.
3. Diverse Economic Drivers
Economic resilience is key for any real estate market. Central and Coastal Virginia benefit from a diverse set of anchors:
Richmond: State capital and hub for healthcare, finance, and logistics.
https://www.richmondgov.com/BusinessDevelopment/EconomicDevelopment.aspxHampton Roads: Major employers include Sentara Healthcare, Huntington Ingalls, and the Department of Defense.
https://www.hamptonroadschamber.com/page/major-employers/Charlottesville: Anchored by UVA and a growing biotech and innovation sector.
https://www.cvilletomorrow.org/articles/uva-plans-for-biotech-districtLynchburg: Powered by Centra Health, Framatome, and BWX Technologies.
https://www.opportunitylynchburg.com/lynchburg-va-key-industries/
This economic diversity helps insulate the region from major economic swings and supports long-term stability for landlords and investors.
4. Strong Appreciation Potential
Virginia’s urban hubs are experiencing a wave of revitalization and redevelopment. From the historic neighborhoods of Richmond to the up-and-coming corridors of Norfolk, investors are finding opportunities to ride the appreciation wave.
Richmond home values have increased by nearly 40% over the past 5 years.
https://www.zillow.com/richmond-va/home-values/Norfolk & Portsmouth: Downtown revitalization and waterfront redevelopment are spurring growth.
https://www.norfolk.gov/DocumentCenter/View/67469/Housing-Needs-Analysis-2022Charlottesville: Home values have appreciated over 30% in the last five years.
https://www.redfin.com/city/3826/VA/Charlottesville/housing-marketLynchburg: Certain neighborhoods near Liberty and downtown show consistent appreciation.
https://www.niche.com/places-to-live/lynchburg-va/
These aren’t flash-in-the-pan markets — they’re steadily growing communities with long-term upside, especially when backed by smart property selection and professional management.
5. A Landlord-Friendly Environment
While not as famously landlord-friendly as some southern states, Virginia strikes a reasonable balance between tenant rights and owner protections.
The Virginia Residential Landlord and Tenant Act (VRLTA) outlines clear guidelines for both landlords and tenants.
https://www.dhcd.virginia.gov/landlord-tenant-resources
Evictions, lease enforcement, and rent collections are legally enforceable — especially when working with an experienced property manager.
Ready to Invest? Oakmont Can Help.
Whether you’re just starting to explore real estate investing or you’re looking to grow your portfolio, Oakmont Property Management is your one-stop shop in the Central Virginia and Coastal markets. We offer everything from brokerage services to full-service property management, making it easy to buy, lease, manage, and eventually sell — all with a trusted local partner by your side.
Let’s talk about your investment goals. Contact Oakmont Property Management today to get started.